Use of a Lay Health Advisor Model to bring Sexual and Reproductive Justice to Latinos in Milwaukee

Project Overview

7th Funding Cycle Development Award
     Project Start Date: 1/1/2012
     Project End Date: 12/31/2013

Project Goal Statement: To evaluate the implementation of a Lay Health Advisor Model, including culturally competent social marketing and home health education gatherings, to improve sexual and reproductive health outcomes for Latino youth and adults in Milwaukee.

Award Amount: $200,000

Community Partner(s):
Primary Community Partner: Tanya Atkinson, Planned Parenthood of Wisconsin
Additional community partner organization names:

• CORE/El Centro
• Council for the Spanish Speaking, Inc.
• Holy Angels Old Catholic Church

Academic Partners:
Primary Academic Partner: Julia Lechuga, PhD, Department of Psychiatry and Behavioral Medicine

Project Progress Summary Reports:
     Project Progress Report Summary 1/1/2012 - 8/31/2012

Affiliated Web Pages:
     CORE/El Centro
     Council for the Spanish Speaking, Inc.
     Planned Parenthood of Wisconsin

Project Dissemination Efforts (as reported by the project partners)

• Outreach Materials / Events
  • Shared information about the project and sexual and reproductive health services through two 30 minute radio sessions catering to the Latino community in Madison and Waukesha (January-September 2012)
  • Interviewed by the Isthmus newspaper about the partnership and project (September 2012)
  • Briefed the Department of Health and Human Services in Washington, DC about the project’s work with lay health advisors (January-September 2012)