Physicians Hall Front

Local doctor onstage at event and discussed new health functionality of Apple Watch Series 4

Dr. Ivor Benjamin, MD, a cardiologist, professor of medicine and director of the Cardiovascular Center at the Medical College of Wisconsin, and the President of the National Board of Directors for the American Heart Association (AHA), represented the AHA onstage with Apple’s chief operating officer, Jeff Williams.

Ivor Benjamin at iWatch Event

Among the products that were announced is the refined Apple Watch Series 4, which includes new functionality that provides the ability for people to access health data from an on-demand Electrocardiogram (ECG).

“I am inspired by innovation, and this is game changing. This feature has the potential to be transformative, especially when evaluating atrial fibrillation.” said Dr. Benjamin. “Giving consumers deeper health insights by capturing meaningful data about their heart rate, right when it’s happening, is of key importance. This functionality has the potential to be significant in new clinical care models, and shared decision making between people and their healthcare providers.”

Apple’s commitment to health continues to gain momentum as the company continues to roll out healthcare solutions that put the power of health in people’s hands.

About the Cardiovascular Center at the Medical College of Wisconsin

The Cardiovascular Center, founded in 1992 at the Medical College of Wisconsin, serves more than 140 members from 21 departments and institutes on the Milwaukee Regional Medical Campus and surrounding community as it fulfills its mission to improve cardiovascular health in southeast Wisconsin and beyond through cutting-edge research, cost-efficient and high-quality healthcare delivery, rigorous training of the next generation of diverse cardiovascular scientists, and engaging the community to eliminate disparities in health outcomes. Directed by Ivor Benjamin, MD, over 34,000 square feet of space is dedicated to the center’s laboratories, offices, conference rooms, equipment cores and staff who promote its mission by management of core resources, acquisition and distribution of funds for meritorious cardiovascular research, education of its members, trainees and staff, and interaction with the community to understand its needs and alleviate the burden of disease in the heart and blood vessels.

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